iOS and Android Landscape in January 2014

iOS and Android Landscape in January 2014

Hello Metrics fans! Welcome to the first iOS and Android Landscape update of 2014! It's almost always interesting to take a look at what has changed with the beginning of a new year and when we are talking mobile, this is definitely the case. We have a new version of iOS7 that was released 7 days ago: iOS 7.0.5. And we had some big hardware manufacturers enrolling their Android 4.3 update. Interesting stuff, so lets get to it! Android

Android 2 Android 3 Android 4
December 13,76% 0,23% 86,01%
January 11,78% 0,18% 88,04%

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Android 4 grew another 2% in January, we have seen about the same growth in the past few months. At this rate Android 2 will have shrunk to around 5% in April of this year. That would be a major milestone since many mobile developers will start dropping their support for an OS version once it drops below 10%/5% market share. This means that in the very near future we will most likely see a big increase in apps that require Android 4 or higher.

 

Android 2.1 Android 2.2 Android 2.3 Android 3.0 Android 3.1 Android 3.2 Android 4.0 Android 4.1 Android 4.2 Android 4.3 Android 4.4
December 0,00% 0,41% 13,35% 0,00% 0,05% 0,18% 8,61% 46,85% 18,00% 11,61% 0,93%
January 0,00% 0,21% 11,57% 0,00% 0,03% 0,15% 6,99% 32,15% 15,89% 31,64% 1,37%

[Table2Chart table="2" title="Android Minor version sessions share in percentages" width="800" height="500" convert="true" color="#3366FF,#6633FF,#CC33FF,#FF33CC,#33CCFF,#003DF5,#002EB8,#FF3366,#33FFCC,#B88A00,#F5B800,#FF6633,#33FF66,#66FF33,#CCFF33,#FFCC33" stacking="percent" type="column" hide="true"] plotOptions: { column: { borderWidth: 0, stacking: 'percent' } } [/Table2Chart]

Ok, I think one word comes to mind here: Wow! Never in the history of our recordings has a minor version of Android gained so much session share in one month. Android 4.3 grew from 11.6% in December to 31.6% in January. It was known that many hardware manufacturers enrolled their 4.3 update but for Android 4.3 to grow this fast we never expected. The latest version of Android, Android 4.4, does however show the usual Android behaviour. Being released 3 months ago now, it is still very shy at only a 1.4% session share across Android apps.

 

Android 2.1-u Android 2.2 Android 2.2.1 Android 2.2.2 Android 2.3.1 Android 2.3.2 Android 2.3.3 Android 2.3.4 Android 2.3.5 Android 2.3.6 Android 2.3.7 Android 3.0.1 Android 3.1 Android 3.2 Android 3.2.1 Android 3.2.2 Android 4.0 Android 4.0.2 Android 4.0.3 Android 4.0.4 Android 4.0.9 Android 4.1.1 Android 4.1.2 Android 4.1.5 Android 4.2 Android 4.2.1 Android 4.2.2 Android 4.3 Android 4.3.1 Android 4.4 Android 4.4.1 Android 4.4.2
December 0,00% 0,14% 0,14% 0,14% 0,01% 0,00% 1,70% 0,89% 3,36% 7,07% 0,32% 0,00% 0,05% 0,14% 0,04% 0,00% 0,00% 0,00% 5,64% 2,98% 0,00% 3,99% 42,85% 0,00% 0,00% 0,74% 17,26% 11,51% 0,11% 0,26% 0,02% 0,66%
January 0,00% 0,04% 0,09% 0,08% 0,04% 0,00% 1,40% 0,41% 2,72% 6,69% 0,31% 0,00% 0,03% 0,12% 0,04% 0,00% 0,00% 0,00% 4,70% 2,30% 0,00% 3,82% 28,29% 0,00% 0,00% 0,65% 15,24% 31,47% 0,19% 0,03% 0,00% 1,34%

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Android 4 is build up out of 3 big chunks here: 4.3.0 at 31.5%, 4.2.2 at 15.2% and 4.1.2 at 28.3% session share across Android apps.

 

iOS 4 iOS 5 iOS 6 iOS 7
49 0,18% 2,48% 15,05% 82,28%
50 0,15% 2,39% 14,02% 83,44%
51 0,20% 2,36% 13,56% 83,88%
52 0,19% 2,35% 12,72% 84,73%
1 0,21% 2,35% 12,46% 84,98%
2 0,14% 2,40% 11,84% 85,62%
3 0,13% 1,89% 11,73% 86,24%
4 0,07% 1,80% 11,06% 87,08%
5 0,13% 2,34% 10,39% 87,13%

iOS

December is week 49 halfway through 1, January is halfway through week 1 through week 5.

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iOS7 has reached the point where its growth has really slowed down. If we compare iOS6 and iOS7 there are a lot of similarities: Both were released on (almost exactly) the same day in September of that year. iOS6 was released on September 19th of 2012, iOS7 was released on September 18th of 2013. Both were released for the majority of the iOS mobile devices but not the older generations and both brough a lot of changes. And last but not least, both releases were heavily anticipated by iOS users.

If we look at the adoption rate for both platforms we see a very similar curve, but if we look closely we can see that iOS7 is actually adopted slightly quicker than iOS6. iOS6 was sitting at 86.95% session share in week 5 of 2013. iOS7 is sitting on 87.13% session share across iOS apps.

 

iOS 4.0 iOS 4.1 iOS 4.2 iOS 4.3 iOS 5.0 iOS 5.1 iOS 6.0 iOS 6.1 iOS 7.0 iOS 7.1
49 0,00% 0,00% 0,10% 0,08% 0,22% 2,26% 1,70% 13,35% 82,28% 0,01%
50 0,00% 0,00% 0,07% 0,08% 0,24% 2,15% 1,27% 12,75% 83,43% 0,01%
51 0,00% 0,00% 0,09% 0,12% 0,11% 2,25% 1,25% 12,31% 83,88% 0,00%
52 0,00% 0,00% 0,09% 0,10% 0,21% 2,14% 1,36% 11,36% 84,73% 0,00%
1 0,00% 0,00% 0,12% 0,09% 0,18% 2,17% 1,38% 11,08% 84,94% 0,03%
2 0,00% 0,00% 0,04% 0,10% 0,15% 2,25% 1,15% 10,69% 85,62% 0,01%
3 0,00% 0,00% 0,02% 0,12% 0,14% 1,75% 1,18% 10,55% 86,22% 0,03%
4 0,00% 0,00% 0,01% 0,06% 0,28% 1,51% 1,21% 9,84% 87,03% 0,04%
5 0,00% 0,00% 0,05% 0,08% 0,11% 2,23% 1,03% 9,36% 87,09% 0,05%

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iOS7.1 is not publicly available yet. Developers however, can already download and test this iOS version. That is why it is already showing up in our metrics.

 

iOS 4.0 iOS 4.1 iOS 4.2.1 iOS 4.3 iOS 4.3.1 iOS 4.3.2 iOS 4.3.3 iOS 4.3.4 iOS 4.3.5 iOS 5.0 iOS 5.0.1 iOS 5.1 iOS 5.1.1 iOS 6.0 iOS 6.0.1 iOS 6.0.2 iOS 6.1 iOS 6.1.1 iOS 6.1.2 iOS 6.1.3 iOS 6.1.4 iOS 6.1.5 iOS 7.0 iOS 7.0.1 iOS 7.0.2 iOS 7.0.3 iOS 7.0.4 iOS 7.0.5 iOS 7.1
49 0,00% 0,00% 0,10% 0,00% 0,01% 0,00% 0,02% 0,00% 0,05% 0,02% 0,20% 0,14% 2,12% 0,34% 1,23% 0,13% 0,71% 0,12% 0,75% 10,08% 0,98% 0,71% 4,14% 0,01% 5,67% 10,04% 62,41% 0,00% 0,01%
50 0,00% 0,00% 0,07% 0,00% 0,00% 0,00% 0,02% 0,00% 0,06% 0,04% 0,20% 0,04% 2,12% 0,49% 0,68% 0,10% 0,79% 0,05% 0,66% 9,60% 0,97% 0,69% 4,20% 0,00% 4,52% 8,83% 65,89% 0,00% 0,01%
51 0,00% 0,00% 0,09% 0,00% 0,02% 0,00% 0,05% 0,00% 0,05% 0,01% 0,11% 0,08% 2,17% 0,39% 0,73% 0,14% 0,66% 0,03% 0,73% 9,28% 1,03% 0,57% 3,79% 0,02% 3,84% 8,00% 68,23% 0,00% 0,00%
52 0,00% 0,00% 0,09% 0,01% 0,00% 0,01% 0,01% 0,01% 0,07% 0,02% 0,19% 0,09% 2,05% 0,54% 0,68% 0,14% 0,65% 0,02% 0,84% 8,39% 0,98% 0,50% 3,02% 0,00% 3,63% 6,40% 71,69% 0,00% 0,00%
1 0,00% 0,00% 0,12% 0,01% 0,00% 0,00% 0,03% 0,01% 0,04% 0,02% 0,16% 0,06% 2,12% 0,52% 0,77% 0,09% 0,69% 0,03% 0,66% 8,30% 0,80% 0,60% 2,91% 0,03% 3,04% 5,93% 73,05% 0,00% 0,03%
2 0,00% 0,00% 0,04% 0,00% 0,01% 0,00% 0,02% 0,00% 0,07% 0,01% 0,14% 0,07% 2,18% 0,27% 0,71% 0,17% 0,69% 0,08% 0,77% 7,31% 1,11% 0,73% 3,39% 0,02% 3,14% 5,26% 73,80% 0,00% 0,01%
3 0,00% 0,00% 0,02% 0,00% 0,00% 0,00% 0,05% 0,00% 0,06% 0,01% 0,13% 0,11% 1,64% 0,39% 0,74% 0,05% 0,64% 0,05% 0,52% 7,86% 0,97% 0,51% 3,74% 0,02% 2,97% 4,98% 74,50% 0,00% 0,03%
4 0,00% 0,00% 0,01% 0,00% 0,00% 0,00% 0,03% 0,00% 0,02% 0,00% 0,28% 0,09% 1,42% 0,34% 0,82% 0,06% 0,54% 0,01% 0,77% 7,26% 0,84% 0,42% 3,14% 0,00% 2,73% 4,71% 76,46% 0,00% 0,04%
5 0,00% 0,00% 0,05% 0,02% 0,01% 0,00% 0,02% 0,00% 0,03% 0,01% 0,11% 0,17% 2,06% 0,35% 0,63% 0,05% 0,44% 0,01% 0,60% 7,29% 0,66% 0,37% 2,45% 0,02% 2,39% 4,47% 77,03% 0,73% 0,05%

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iOS is by far the biggest minor version here. It accounts for almost the whole iOS7 session share across iOS apps. We see iOS7.0.5 enter the stage. iOS7.0.5 is only available for iPhone 5S and 5C and enters at a shy 0.7% share in its first week.

 

That was it for January's metrics! Stay tuned for February's edition.